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Blue Cross and Blue Shield of Texas (BCBSTX) announces the launch of a new child-only health insurance policy, Blue Pathway.  This new product will provide coverage for children age 1 through 18 when the child is the primary insured.  Beginning on July 15, individuals interested in Blue Pathway can find complete information at bcbstx.com/bluepathway.  They may also call Customer Service at 800.531.4456. The enrollment period will run July 15, 2011 through September 15, 2011 with the first possible effective date being August 1.  Eligible applicants are not required to qualify medically for coverage, however the applicant’s medical history is considered when determining the premium rate.  Those already covered with the TX Health Risk Pool and Medicaid may find these current options to be lower cost than Blue Pathway.

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